On March 18, 2025, True Ambassadors hosted another successful Tuesday session at the Plaistow Community Centre as part of their Digital Inclusion Programme. Emily from iFoundMe Counselling led the interactive workshop. It saw enthusiastic participation from residents, discussing various aspects of digital skills. As technologies continue to shape social and economic landscapes, digital search methods become increasingly crucial for understanding contemporary phenomena. These methods also help in informing decision-making across various sectors.Information Systems Digital Transformation | Newcastle University Business School | Newcastle University
The session focused on essential skills, with participants learning about the technology economy and practical applications of search.
A highlight of the day was the Tech Bingo activity, which encouraged residents to move around the hall. This fostered a lively and engaging atmosphere. Bingo Breaks the Ice and Drives Event Engagement—Stova.
The session had a significant positive impact on residents’ confidence in using technology:
At the end of the session, residents felt more knowledgeable about digital technology, which was impressive. Furthermore, similar programs provided to residents, such as the True Ambassadors session, reached 98% of residents. connecting with Confidence: Bridging the gap with digital media literacy skills | AbilityNet
As the CEO of True Ambassadors, I had the opportunity to address the residents. I emphasised the importance of learning with enjoyment. I stressed that there are no exams at the end of these sessions. Instead, the goal is to increase awareness of the digital economy, take charge of one’s life, and gain confidence in navigating the internet and using search engines.
The event also included a communal lunch, reinforcing social connections and combating isolation. This initiative aligns with True Ambassadors’ commitment to ensuring residents are not isolated and improving connection and intimacy in the community.
The session concluded with resident-led dance steps, adding a fun and physical element to the day’s activities. This participatory approach demonstrates True Ambassadors’ holistic strategy in addressing digital inclusion and well-being.
True Ambassadors sincerely thank Canada Life UK for their generous donation through the Neighbourly platform. Their support enables us to do more for our residents and expand our community initiatives in the digital economy.
These efforts reflect the growing importance of digital inclusion and community support. This is highlighted in the UK’s Digital Strategy.
As we spent time with residents at True Ambassadors, we developed a more profound empathy and understanding of community bonding. This enhanced insight allowed us to provide more effective support and create more prosperous learning opportunities for all participants. Our interactions fostered a sense of belonging and inclusivity, which is essential for building a strong, resilient community. By cultivating these connections, we were able to tailor our programs to better address the unique needs and aspirations of our residents. This ultimately strengthened the fabric of our community and empowered individuals to thrive together in the economy through focused support.
True Ambassadors’ work demonstrates how local organisations can effectively implement national strategies to create more connected and resilient communities.
As an independent UK charity, True Ambassadors continues to play a vital role. They are strengthening community bonds and empowering residents in Newham. By providing a safe and inspiring environment for learning and social interaction, the organisation is actively working to reduce isolation. They are improving overall well-being in the community.
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